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西慕艺术水泥与 STRUCTURA的水泥计划

公司新闻2023-10-10 11:23:33

10月7日,服装品牌 STRUCTURA SS24 新系列预览于 Cement Design 上海展厅举办,期间展出共创艺术装置,以探讨服装与水泥、身体与建筑的共性和边界

On October 7th, the fashion brand STRUCTURA unveiled its new collection SS24 “IN MOTION" at the Cement Design Space in Shanghai, featuring collaborative art installations that aimed to explore the commonalities and boundaries between fashion and concrete, as well as between the human body and architecture.


 

中性、极简、现代、浪漫,STRUCTURA 由创始人金大 成立于上海以“身体即建筑”为灵感,通过类比建筑结构与人体动态间的“亲密关系”,实则重新探索、归纳、呈现物质中的非物质性,以期达到衣与人之间的动态平衡。

Neutral, minimalist, modern and romantic. STRUCTURA was founded in Shanghai by Jin Dachuan and designers. Inspired by “body as architecture”, through fashion, the “intimate relationship” between architectural structure and human body dynamics is compared, in a way the immateriality in the matter is re-explored, summarized, and presented, in order to achieve a dynamic balance between the garment and human body.







本次合作,除空间共展外,围绕“身体即建筑”这一主旨,两个品牌用各自的产品进行了艺术装置的共同创作:服装之于身体就像艺术水泥之于建筑,当这两个元素脱离了原本的“宿主”,被放在画框里作为主角被大家观赏时,我们希望语境的变化可以激起观众别样的情绪和思考
 

In this collaboration, beyond the shared space, both brands engaged in a collaborative artistic endeavor centered around the theme "Body as Architecture." Using their respective products, they created art installations together. Clothing in relation to the body is akin to coating in relation to architecture. When these two elements are detached from their original "hosts" and placed within frames as the main attraction for everyone to admire, we hope that the change in context can provoke unique emotions and reflections among the audience.












随着合作计划的开展和品牌双方对彼此的深入了解,全新创意不断迸发。除上文展示的装置共创外,Cement Design 还与 STRUCTURA 一起开发了配饰。使用艺术水泥包裹金属圈环,类比现实建筑里水泥对钢筋的包裹,巨型建筑到微型配饰的转换,一大一小,一粗犷一精致,耐人寻味。
 

As the collaborative project unfolds and both brands gain a deeper understanding of each other, new creative ideas continue to emerge. In addition to the collaborative installations showcased earlier, Cement Design and STRUCTURA have also developed accessories together. These accessories feature metal rings encased in artistic cement, drawing parallels to the way concrete envelops steel reinforcements in real-world architecture. The transition from massive structures to tiny accessories, from rugged to delicate, makes for an intriguing juxtaposition.








最后再次感谢来参加活动的大家,让我们有机会面对面的交流,使灵感和创意有了更深远的回响。
 

Once again, we would like to express our heartfelt gratitude to everyone who attended the event, providing us with the opportunity for face-to-face interaction and allowing inspiration and creativity to resonate more profoundly.